Keep tabs on every brand you admire.
BrandDex tracks the brands and creators you compete with, or want to become: follower growth across four channels, how many Meta ads they're running, and which of their posts just went viral. One dense table, refreshed every night.
No card. Google sign-in. Takes a minute.
- N Northwind Apparel 482.1K +3.2% 41 6h
- L Lumen Skincare 1.2M +1.4% 128 6h
- S Sundae Studio 96.4K +12.8% 9 6h
- K Kestrel Goods 310.7K −0.6% 23 6h
- O Otto & PineFinding profiles… — — — now
- M Mara Swim 742.0K +2.1% 66 6h
Built by the team behind a DTC apparel brand, for the spreadsheet we used to keep by hand.
Features
Everything you'd check by hand, checked for you every night.
Add a brand by its website. BrandDex finds the official profiles, pulls the numbers, and keeps pulling them.
Followers on four channels
Instagram, TikTok, YouTube and Facebook, totalled per brand with 7-day growth, so a quiet climb shows up before the launch does.
Active Meta ads
How many ads each brand is running right now, counted from the Ad Library, with a one-click jump to the exact search.
Viral feed
Posts doing 3× a brand's normal views get a flame. You see the format that broke out while it's still fresh, not after everyone copied it.
Chrome extension
Land on any store and its following, growth and ad count appear on the page. Track it from there in one click.
Folders and teams
Group brands by category or client. Share a folder with teammates, keep your own notes private, and give viewers read-only access.
History that builds itself
Every nightly count is kept. Open a brand and the growth chart is already there, back to the day you added it.
Viral feed
Sorted by how far above normal each post went.
On any store page
Northwind Apparel
northwindapparel.com
482K
Followers
+3.2%
7 days
41
Ads
Growth over time
One point per night, per channel.
Who it's for
Anyone who keeps a list of brands they watch.
The brands you compete with, and the ones you want to become.
See who's scaling ads this week, whose TikTok just broke out, and whether your own growth is keeping pace. Share one list across marketing and creative.
One folder per client, one source of truth.
Keep each client's competitor set in its own folder, invite the people who need it, and walk into the Monday call with numbers instead of screenshots.
Track the accounts you admire, borrow the format not the content.
Follow creators and brands in your niche, see which of their posts outperformed, and use it as a brief for your next one.
Pricing
Free to start. All of it.
BrandDex is in early access. Every feature is included while we grow the catalog with you.
$0/ month
- Track brands across Instagram, TikTok, YouTube and Facebook
- Nightly refresh and full history
- Active Meta ad counts with Ad Library links
- Viral feed with outlier scoring
- Chrome extension
- Teams, shared folders and private notes
Paid plans will come later for heavy use. Early accounts hear about it first.
Add your first brand in under a minute.
Paste a website. BrandDex does the rest tonight, and every night after.
Start free