Free during early access

Keep tabs on every brand you admire.

BrandDex tracks the brands and creators you compete with, or want to become: follower growth across four channels, how many Meta ads they're running, and which of their posts just went viral. One dense table, refreshed every night.

No card. Google sign-in. Takes a minute.

All brands 26
+ Add brand
Brand Followers Active ads
  • N Northwind Apparel 482.1K 41
  • L Lumen Skincare 1.2M 128
  • S Sundae Studio 96.4K 9
  • K Kestrel Goods 310.7K 23
  • O Otto & PineFinding profiles… — —
  • M Mara Swim 742.0K 66

Built by the team behind a DTC apparel brand, for the spreadsheet we used to keep by hand.

Features

Everything you'd check by hand, checked for you every night.

Add a brand by its website. BrandDex finds the official profiles, pulls the numbers, and keeps pulling them.

Followers on four channels

Instagram, TikTok, YouTube and Facebook, totalled per brand with 7-day growth, so a quiet climb shows up before the launch does.

Active Meta ads

How many ads each brand is running right now, counted from the Ad Library, with a one-click jump to the exact search.

Viral feed

Posts doing 3× a brand's normal views get a flame. You see the format that broke out while it's still fresh, not after everyone copied it.

Chrome extension

Land on any store and its following, growth and ad count appear on the page. Track it from there in one click.

Folders and teams

Group brands by category or client. Share a folder with teammates, keep your own notes private, and give viewers read-only access.

History that builds itself

Every nightly count is kept. Open a brand and the growth chart is already there, back to the day you added it.

Viral feed

5.1×
2.3×
3.4×

Sorted by how far above normal each post went.

On any store page

N

Northwind Apparel

northwindapparel.com

482K

Followers

+3.2%

7 days

41

Ads

+ Track brand

Growth over time

482.1K+18.4% in 90 days

One point per night, per channel.

Who it's for

Anyone who keeps a list of brands they watch.

DTC brand teams

The brands you compete with, and the ones you want to become.

See who's scaling ads this week, whose TikTok just broke out, and whether your own growth is keeping pace. Share one list across marketing and creative.

Agencies and freelancers

One folder per client, one source of truth.

Keep each client's competitor set in its own folder, invite the people who need it, and walk into the Monday call with numbers instead of screenshots.

Creators

Track the accounts you admire, borrow the format not the content.

Follow creators and brands in your niche, see which of their posts outperformed, and use it as a brief for your next one.

Pricing

Free to start. All of it.

BrandDex is in early access. Every feature is included while we grow the catalog with you.

Early access Current plan

$0/ month

  • Track brands across Instagram, TikTok, YouTube and Facebook
  • Nightly refresh and full history
  • Active Meta ad counts with Ad Library links
  • Viral feed with outlier scoring
  • Chrome extension
  • Teams, shared folders and private notes
Create a free account

Paid plans will come later for heavy use. Early accounts hear about it first.

Add your first brand in under a minute.

Paste a website. BrandDex does the rest tonight, and every night after.

Start free